Designing and restructuring digital systems at scale
Advisor & interim operator for founders building complex platforms across fintech, SaaS and marketplaces.
Request a conversationI’m Alejandro Lopez Barbera. For over 20 years I’ve designed, scaled and restructured digital businesses across Latin America, working at system level across strategy, organization, monetization and technology.
System Architecture
Design of digital, organizational and economic systems built to scale.
Strategic Operations
Advisor and fractional COO roles during growth, transition or structural stress.
Platform Monetization
Business models, marketplaces, fintech rails and revenue systems.
- Built and operated platforms with tens of millions of users.
- Designed SaaS systems serving 10k+ SMBs across LATAM.
- Worked with banks and regulated fintech payment sponsors.
- Former COO and founding team member in large-scale consumer platforms.